news

How to help your spokespersons shine

We all like to hear the news, especially when they are bad, from persons, who speak and who can relate to us. Check out how Verb can help prepare your spokespersons to shine.

Media relations is a marathon, not a sprint

Verb spoke with Jennifer R. Hudson, a public relations professional with a distinguished track record that began in the airline industry. With a focus on strategic corporate communications, Jennifer discussed with us the challenges faced by businesses and media and misconceptions about what public relations can and cannot do.