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There is no such thing as free news
Consumption of digital news in Latin America grew exponentially during the Covid-19 pandemic, and more people are paying for subscriptions.
All Marketing is Mobile Marketing: Cindy Krum
The evidence about the importance of a strong mobile experience is clear, yet for many publishers their mobile websites are often an afterthought.
Digital Transformation is Hard but Expensive
Out of total, 67% of New York Times business in 2020 was subscriptions, up from 44% in 2010.
George Orwell’s tips for a less Orwellian future
George Orwell is famous for “1984,” but his work as a journalist is less known. In the essay “Politics and the English language”, Orwell explains how to use language to sharpen the way we think.
You are not earning enough
Escape the trap of your public relations job being evaluated only on your “earned media” results
To The Goddesses Around Us
On this Women’s Day, we celebrate with gratitude the power of everyday miracles in our friends and colleagues around the world. Happy Women’s Day!