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  • Alexa Looks for a New Job

    Deep-pocketed Amazon is making cuts to the digital assistant after losing up to $5 billion a year in a largely successful effort to boost usage. Is a move to another division of the e-commerce juggernaut in the offing?

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  • Which Half is Wasted?

    “Half the money I spend on advertising is wasted; the trouble is I don’t know which half,” John Wanamaker said a century ago. Do you believe in the stats? Bots have driven cheating. A media firm, OLX, even favors stop counting clicks. And now there are mobile ads blockers.

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