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Life for Apple After the iPhone


The day so many feared has come: for the first time in 13 years, Apple reported a drop in revenue, of 13 percent, a coincidental (or not) decline of one percent for each year of unstoppable rise. Income declined to $50.6 billion. This was due to slowing iPhone sales. As we have said in these columns before, it is only a matter of perspective. On the back of a relatively narrow family of products—the iPhone, the iPad, the Mac, and throw in the iWatch, if you want—Apple has become the company with the highest net worth in the world, easily surpassing the $700 billion in capitalization, while activist investor Carl Icahn has estimated its value at twice that much. Half of the smart phones sold in the U.S. are iPhones. At most, what happened are the drawbacks of success. Expect a surge in September, when an iPhone 7 may be announced.

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