New: Introducing Newsroom Services
Digital Transformation is Hard but Expensive
Out of total, 67% of New York Times business in 2020 was subscriptions, up from 44% in 2010.
George Orwell’s tips for a less Orwellian future
George Orwell is famous for “1984,” but his work as a journalist is less known. In the essay “Politics and the English language”, Orwell explains how to use language to sharpen the way we think.
You are not earning enough
Escape the trap of your public relations job being evaluated only on your “earned media” results
To The Goddesses Around Us
On this Women’s Day, we celebrate with gratitude the power of everyday miracles in our friends and colleagues around the world. Happy Women’s Day!
How to help your spokespersons shine
We all like to hear the news, especially when they are bad, from persons, who speak and who can relate to us. Check out how Verb can help prepare your spokespersons to shine.
You can generate B2B leads on Facebook at a low cost per lead
Here are the results of an experiment using Facebook native forms to generate B2B leads at less than $5 per lead